Facebook Targeted Page Posts

Facebook has added some new filters to post targeting. As we discussed in an earlier post, Facebook has been trying to find ways of making content more applicable to news feeds, and monetize them at the same time. It will be interesting to see if any testing numbers come out of this enhanced profile targeting and any benefit it may have in increasing the actual reach volume.

Here are the currently available post filters:

Gender
Relationship Status
Education
Interested In
Age
Location
Language

Read the full Facebook help article on how to target posts: https://www.facebook.com/help/352402648173466?in_context

About Steve Terjeson

From interpreting and managing the data in analytics solutions, to bringing understanding from usability testing and testing technical site permutations, I am exceptional at providing effective strategic insights that in turn impact elements like reporting and data solutions, website development, search engine optimization, search marketing, social media, email and other marketing programs. My background and depth of experience in managing all these areas is a rare commodity and allows me to bring together an understanding of how all aspects of the web impacts both the front-end users and the business behind it. Awarded and certified search engine marketer for Fortune 500 and Internet Retailer 500 companies. Been in e-marketing for 7 years running local, national, and international programs. Currently working with a Fortune 25 company driving web analytics, online marketing, and social media. Over 12 years web development and programming experience. Interests and hobbies include website design, marketing, SEO/SEM, social media development, travel and history. Specialties: Google AdWords Professional Certification Yahoo Ambassador Certification Microsoft adExcellence Certification Google Analytics Individual Qualification

Leave a Reply