Archive for February, 2007
Tuesday, February 27th, 2007
Yahoo Ambassador
I passed my Yahoo Ambassador certification exam today.
That completes the current market suite of certifications. Hopefully soon Microsoft comes out with their certification.
If you still need to take the Yahoo test here is a good reference for the character limits on Yahoo.
http://ironvine.com/blog/index.php/archives/yahoo-search-marketing-20-panama-maximum-limits/
No Comments » - Posted in Marketing, News, Yahoo by Steve Terjeson
Monday, February 26th, 2007
AdWords Editor 3.0 Now Available
AdWords Editor 3.0 is now available for free download for PC users.
Get AdWords Editor 3.0 here.
If you already have AdWords Editor, it will automatically update next time you run the program.
Here are a few of the changes in version 3.0.
Add or edit site-targeted campaigns
Add or edit negative sites for keyword- and site-targeted campaigns
Edit another account [...]
No Comments » - Posted in Google, Marketing, News, SEO by Steve Terjeson
Monday, February 26th, 2007
Microsoft adCenter Issue Last Friday
Here is the word that Microsoft adCenter released regarding the bug they had in their system last Friday.
As a recap, they had a bug very similar to Google’s where the CPC’s got charged over the set maximum CPC. So advertisers ended up getting charges like $1500 for a keyword that would have only cost $100 [...]
No Comments » - Posted in Blog, MSN, Marketing by Steve Terjeson
Friday, February 23rd, 2007
Ask.com and MSN adCenter Issues
Ask.com is a search provider we don’t talk about very often. Honestly it’s because there is little exciting news surrounding it. Most often I hear about service issues with them and don’t bother to mention, but I will today since I don’t think I have before.
Ask.com reporting cost for 2/21 and 2/22 is delayed. Since [...]
No Comments » - Posted in News by Steve Terjeson
Thursday, February 22nd, 2007
Google Quality Score Rollout
Yesterday per the Inside Adwords blog, Quality Score updates began rolling out last evening and will last over the next 3 to 4 days before completion.
Quality Score updates are live
Last week, we released the Quality Score column and let you know that we would soon be making improvements to our Quality Score [...]
No Comments » - Posted in Google, Marketing, News by Steve Terjeson
Wednesday, February 21st, 2007
Google AdWords Qualified Individual
Today I completed my Google Advertising Professional Exam!
I am a Google Qualified Individual. Cheers!
The test was fairly challenging and the time limit was rough with the slow loading pages, but I passed which was the goal.
What is the significance of being Qualified? (Personally I like the warm, fuzzy feeling…)
Qualified Individuals and Qualified Companies within the [...]
No Comments » - Posted in Google, News by Steve Terjeson
Tuesday, February 20th, 2007
Upcoming eBay Workshops
eBay has 4 workshops for eBay marketers and advertisers happening this week.
These workshops are free and offer good tips and strategies for selling online and with eBay.
10 Things No One’s Ever Told You About Starting Your eBay Business
This workshop will be held on Tuesday, February 20th from 11:00 am PT to 12:00 pm [...]
No Comments » - Posted in General, Marketing, News by Steve Terjeson
Tuesday, February 20th, 2007
Google AdWords Bug Response
Finally, word from Google about what happened.
There are still some high costs being incurred, so I don’t know if this fix was supposed to take care of these, or if its just the new quality score generating Google revenue.
Any feedback on what you have experienced vs. what Google says below? Feel free to comment.
Unexpected Minimum [...]
No Comments » - Posted in Google, Marketing, News by Steve Terjeson
Monday, February 19th, 2007
Google AdWords Update
There is still no official public word from Google about the AdWords Quality Score bug. Google reps have been admitting the bug and have been working with advertisers to grant reimbursements for the overcharging however.
Several accounts I know of or work with still have same overcharging issues.
There has been improvement with the number of keywords [...]
No Comments » - Posted in Google, Marketing, News by Steve Terjeson
Friday, February 16th, 2007
AdWords Quality Score Bug Issues
Wow, when Google AdWords does a quality score min CPC update they do an update.
There are 2 main issues, first the $.50, $5.00, and $10.00 minimum bids, and then the actual change of bids to AdGroups (and keywords??)
There seems to be a common theme to the outrageous minimum bid increases that happened on Google AdWords [...]
No Comments » - Posted in Google, Marketing, News by Steve Terjeson
Friday, February 16th, 2007
Pausing in AdWords
As of yesterday 2/25/07, you can now pause and resume keywords, sites, and ad creatives in Google AdWords. This function is basically the same feature we have had at the Campaign level, but now it has been extended for broad use.
I’m curious to know if this will help or hinder any AdGroup level quality scores. [...]
No Comments » - Posted in Google, Marketing, News by Steve Terjeson
Thursday, February 15th, 2007
DentistKids.com and TeenOrtho.com for sale
If anyone is interested in these two domains [DentistKids.com and TeenOrtho.com] you can find them for sale at www.afternic.com or contact me here.
Technorati Tags: Domain, Domain Names, Afternic, Ad, Ironvine
