Google Experimental
Check out some of the new features in development over at Mountain Home.
http://www.google.com/experimental/
Some of the new features include:
Timeline and map views
Keyboard Shortcuts
Left-hand search navigation
Right-hand contextual search navigation
Ask.com Contextual Advertising Launches June 11
Ads are automatically defaulted in unless you opt out (Brutal!)…. You may start spending more on Ask.com advertising if you don't pay attention!
The Ask Sponsored Listings Team is pleased to announce that contextual targeting is now available. With contextual targeting, you can seamlessly extend your pay-per-click search campaigns to the web sites in our content network.
There's no need to do anything to take advantage of this new targeting capability.
Ads that are currently live will automatically be opted-in to run across the Ask Sponsored Listings (ASL) content network. If you would prefer not to run your ads on the content network, it's easy to opt-out at any time. Simply log into your account, select the ad(s) you'd like to opt-out and deselect "Contextual" on the campaign detail page; you may also opt-out through the bulk upload tool. For assistance managing contextual targeting via the ASL API, please send inquiries to APISupport@ask.com.
Ads will start running on the ASL content network on June 11th.
To learn more, please watch the ASL contextual targeting webinar. The webinar will be posted to the ASL website (http://sponsoredlistings.ask.com). Once the webinar is posted, a notification will be sent out.
If you have any questions about ASL contextual targeting, please contact client services.
Thank you,
The Ask Sponsored Listings Team
Technorati Tags: Ask.com, Ask, Advertising, Sponsored, Ads, Marketing, Online, Paid Search, Ironvine
New Google Analytics Release
Some happy news this morning for those who do any reporting with Google Analytics. Google has released a new version of Analytics that will be rolled out to users. You can see immediately some of the changes right from the dashboard design.
This is the first major update to the Google Analytics program in some time, and the first I believe since the program went public and out of beta.
Technorati Tags: Google, Analytics, Reporting, Search, Marketing, SEO, Ironvine
AdWords Editor 3.5 Released
Google has released a new version of AdWords Editor (3.5) for windows. As usual it will be delayed a few weeks for the Mac version.
The new version includes support for image ads, campaign targeting by region and city, and a drag-and-drop feature that makes it easier to move items from one location to another.
You can download it for free at Google AdWords Editor.
Technorati Tags: Google, AdWords, AdWords Editor, PPC, Online Marketing, Marketing, Search Marketing
MSN AdCenter Downtime and reporting issues
This weekend MSN AdCenter had a 27 hour downtime. As a result the reporting data is delayed by several days.
“AdCenter Reporting: As a result of the upgrade, adCenter reporting data will be delayed through May 1. Note that reports pulled before April 28 will be complete. Please re-run all reports for data between April 28 and May 1 on or after May 2. For partners in the UK and France, please pull data on or after May 3.”
Technorati Tags: Microsoft, MSN, AdCenter, PPC, Paid Search, Search Marketing