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Mother’s Day is Coming Soon!

Erin wrote a nice reminder about getting your paid search accounts ready for Mother's Day. This is typically a great period for female demographic targeted sites. My typical advise is to give holidays a 1 month lead time in marketing (more for larger holidays). Don't wait for those last minute shoppers!Pump Up Paid Search for Mother’s DayThis week is the time to start preparing your paid search campaigns for Mother’s Day if you have an applicable product or service. Trend reporting for popular Mother’s Day gifts show a historic spike in traffic starting around April 15th thru May 9th.written by Erin Gordon -- erin.gordon at channeladvisor.com Technorati Tags: SEM, Marketing, Mothers Day, Ironvine